Packaging design for Peruvian Chocolatier, Death by Xoko.
Keywords: Attitude, Stylish, Punk
关键词：态度，现代，个性
The purpose of this event is to help VB beer attract more female consumers between the age of 20-35yrs. The use of a gradient appeals to younger audiences, particularly when paired with Barlow Condensed font, creating a strong identity.
VB啤酒女子乐队比赛，以往的VB啤酒广告形象过于男性化，希望能通过这次活动帮助VB啤酒吸引更多的年轻女性消费者。使用近期流行的渐变色，还有细长形的字体，以达到跟活动相呼应的效果。